PDF Taking Charge of Distribution Sales: 9 Proven Skills to Lead and Manage Your Sales Team

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Star Leadership

Create an avatar of that customer. What kind of problem does your customer have that you can solve? If you have identified your customer correctly, these people will pay you to solve their problem. You define your competitive advantage, the reason for buying your products or services, in terms of the benefits, results or outcomes that your customer will enjoy from purchasing your product or service that they would not fully enjoy from purchasing the product or service of your competitor.

There are so many more ways to get your product to your customers than ever before.

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  3. 13 Proven Ways to Increase the Productivity of Your Sales Team.
  4. 12 Expert Tips For Managing a Successful Sales Team.

You can use social media such as Facebook, Twitter, and your blog to your advantage. By building relationships with your customers through these channels you can access more people than ever. Here is a graphic of how quickly data is generated across the internet. Take a look at social media websites. You can! Click the animation to open the full version via pennystocks. Cold calling potential prospects can be frustrating and hard. Whether you are doing it in person or on the phone, it is your job to warm up a potential customer.

How To Manage A Sales Team: 12 Expert Tips For Success

Especially if your product is new, you may have to generate interest by calling your customers. This is a method I developed when I first began selling to overcome fears of being rejected. Reach out to customers as fast as you can. Sanjay joined us in as Deputy CFO and has been part of our biggest transformations over the years. He conceptualised and implemented the transition of operations from Hong Kong to India — a turning point in our journey. Sanjay is drawn to the energy of Star, the vibrant work culture and the constant desire for innovation. He also spent considerable time with GE Capital Services handling various assignments in controllership, financial planning and analysis, acquisition integration, across continents.

Kevin's exceptional journey with Star started way back in and he has scaled new heights every year since then. He joined as Sales Executive and went on to became the Sales Manager in By , Kevin was promoted as President — Ad Sales where he built the monetization engine that allowed Star to invest more aggressively in content and yet remain profitable. Kevin moved to lead the English channels cluster in where his role was to grow the English segment, especially in the light of digitization.

In , he took on the role of leading Hindi entertainment which includes Star Plus, and Star Utsav. For all of us in the passionate business of film-making, there is no greater joy than this! Vijay is responsible for setting up the studio business in India which produces Bollywood films and has created a pan India marketing and distribution platform for Hollywood and Bollywood films.

Gautam is committed to help pave the future for sports broadcasting through an intersection of technology and best in class fan viewing experience that will inspire India to play more. Gautam brings over 20 years of experience in global leadership roles across Asia, Europe and the US in startups and multinational consumer and internet businesses. Prior to that Gautam spent a decade at eBay in a variety of executive roles based in California.


Under her leadership, we have been able to diversify and upgrade our talent pool across the organization. Deepak played a significant role in the digitization of the analog TV industry resulting in unlocking of subscribers and revenues.

He was one of the brains behind creating the self-regulatory mechanism for TV content i. Prior to Star, Deepak served as the Head of Legal for eBay India, where he was responsible for managing risk and driving growth of the e-commerce platform. Deepak is an alumnus of University of Madras and has spent considerable time as a litigation lawyer in Delhi High Court. Gaurav joined Star in and is currently the President and Head of Hindi entertainment. He was also responsible for launching Star Ananda which became the agenda setting news channel in Bengal.


Gaurav believes that good stories provide context. It comes from his experience of being a journalist with Aaj Tak in As an anchor, he covered the Afghan war and the General Elections. Gayatri's passion for consumers, brands and the incredible impact we have on society keeps the team at Star always inspired.

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  • Gayatri has over 20 years of experience in Marketing across Consumer Products and Media. Gayatri started her career in Procter and Gamble in Brand Management working across categories and brands and later joined General Mills where as Chief Marketing Officer she was responsible for launching Pillsbury and developing a strong and differentiated portfolio of brands creating multiple categories in the then nascent packaged foods market.

    Gayatri is happiest when tasked with big, audacious challenges with large potential for impact. Gurjeev oversees distribution for India. His role involves expanding Star's footprint and accelerating the distribution agenda for India. Your Sales Administer Isnt A lot of energy is spent contained by advertising organizations as they try to identify, adopt, and administer a sales course that works for them.

    The holy grail of promotion is to find a perfect logic for creating a customer, the critical buffed consequence of the complete sales process. Sales Trap - We Love to Talk, But Need to Listen My delve into has noticeably shown that, when it comes to selling, the part we're most comfortable with is discussion about what we do - elucidation our armed forces and how we can help the client. So what do you think happens in most sales encounters? That's right? If not - I'll negate my own point. The call up is still the best and most efficient way to reach people. It can help create more sales and build your business.

    How to Sound Just Like a Salesperson Prospect - "So now that I've told you what we are looking for, do you think that you can help us with this? Prospect" Answering questions about your capabilities with enthusiastic confirmatory responses makes you sound just like a salesperson. Eliminating Objections to Amplify Sales You want to augment the flow of sales revenue, but you are foiled by prospects' seemingly endless objections. Prospects say they're not interested. Sell an low-cost effect to sell an dear product. How To Master the Art of Super Salesmanship Mastering the "art of selling" is austerely conscious how to present anything it is that you're selling, to the buyer in such a comportment that he feels import it from you will solve his troubles or comply with his dreams.

    Advertising online is actually no another than advertising in person, face to face with your prospect.

    How to turn an underperforming sales team around

    Beat than exploration engine placement, banner ads, ezines and news groups? The amount one way to promote your ceremony and your goods is all through informational how-to articles that you send to top Web sites and dozens of no spam opt-in ezines.


    11 Steps to Create a Content Marketing Strategy to Grow Your Business

    Content is still King on the Internet. Six Down-to-earth Steps to Amplify Sales and Decline Stress Have you ever found a lead on a scrap of paper after the expectation purchased from your competition? Are you expenses time recreating proposals for the reason that you can't find a alike one you wrote a few months ago? Do you run out of the door for an appointment at the last exact since you couldn't find the advertising material you exceedingly sought to take? Are you air overwhelmed?

    If so, here are six clean steps to help you add to sales and cut stress Make a date with by hand for being paid your act together. Compelling be in charge of of the conditions and situations about you will advance your self-confidence.

    How to Increase Your Profit Margins: 10 Strategies to improve Profitability

    Maximize Sales and Curtail Income with Education Styles In the day-to-day action of an online affair we can every now and then lose sight of what we want to attain as contrasting to how we in point of fact go about achieving it. For us to accomplish our goals of economic freedom and time abandon we need to have customers. Selling online can be very difficult, more challenging than in the 3D world as you do not get any individual commerce with your customer.